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Dawn InfoTek

IT BA (PEGA CDH)

Toronto, ON, Canada

Contract

Within 25 km of Vaughan · About 22.9 km from the city centre

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Job details

Job type: Contract
Apply by: Nov 21, 2026
Posted: Oct 23, 2026

Original job description

Dawn InfoTek Inc. is a professional IT consulting firm partnering with major financial institutions, investment firms, and government organizations. We provide experienced IT professionals to support enterprise technology transformation and modernization initiatives.

Business group: Canadian Banking Analytics – focused on targeted marketing campaign work, including building campaigns and supporting all targeted marketing initiatives within Canadian Banking. Responsibilities include pre-sizing and segmentation, delivery, post-campaign analysis

Location Address: Downtown Toronto

Hybrid: 3-4 days/week (days are flexible)

Contract Duration: 1 year contract

Schedule Hours: 9am-5pm Monday-Friday; standard 37.5 hrs/week

Key Accountabilities:

Responsible for Requirement gathering and support Design, build and execute customer marketing offers/communications based on eligibility, analytics, decisioning logic and segmentations to help elevate our customer’s experiences across channels and move to a personalized 1:1 customer journey

Apply Next Best Action design principles to build & test decision strategies/campaign eligibility using Pega application to execute and monitor marketing offers

Document and implement business requirements to deliver key customer interactions across multiple channels

Analyze and synthesize data around campaign presentment and customer responses to identify trends, deliver key insights and business recommendations around a customer-first approach to driving acquisition and engagement

Act as liaison between analytics, marketing, product lines, technology, quality assurance, business stakeholders and channel partners

Provide subject matter expertise on customer contact and support data validation activities

Support production incident investigations and inquiries through our department help desk email

Must Have skills:

5-7+ years of experience as a Technical Business Analyst

2) 2+ years’ experience with PEGA CDH Marketing Campaign Delivery

3) Experience with Pega Marketing/Pega Decision Manager/Customer Decision Hub (CDH) preferred

Experience with targeted leads/campaign execution and segmentation.

4+ years’ experience working with large data sets and relational databases with advanced SQL skills

Recent experience with Python

Nice to have:

Familiarity with banking products

Experience with Google Cloud Platform

Previous experience with Data bricks.

Education:

Bachelor’s Degree - Analytical background with a quantitative focus, such as statistics, applied mathematics, economics, computer science

Certified with Pega an asset

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More about this job

Responsibilities

Gather and document business requirements, then design, build, test, and execute personalized customer marketing offers and campaigns using Pega CDH and decision strategies across multiple channels. Analyze campaign and customer-response data, provide business recommendations, coordinate with cross-functional stakeholders, validate data, and support production incident investigations.

Requirements

Requires 5–7+ years of technical business analysis experience, at least 2 years of Pega CDH marketing campaign delivery experience, and experience with targeted campaigns and segmentation. Candidates should also have 4+ years working with large datasets and relational databases using advanced SQL, recent Python experience, and a relevant quantitative bachelor’s degree; Pega certification is an asset.

Skills

Technical Business Analysis
Requirements Gathering
Pega Customer Decision Hub
Pega Marketing
Pega Decision Manager
Marketing Campaign Delivery
Campaign Execution
Customer Segmentation
Advanced SQL
Relational Databases
Large Data Sets
Python
Next Best Action
Data Analysis
Stakeholder Management
Data Validation

Visa sponsorship

Not detected in the job text

Keywords

Pega Customer Decision Hub
Pega CDH
Pega Marketing
Pega Decision Manager
Marketing Campaign Delivery
Targeted Marketing
Campaign Execution
Customer Segmentation
Next Best Action
Technical Business Analysis
Requirements Gathering
Advanced SQL
Relational Databases
Large Data Sets
Python
Data Analysis
Decision Strategies
Campaign Eligibility
Customer Analytics
Data Validation
Production Incident Support
Banking
Google Cloud Platform
Databricks
Pega Certification

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