Life tastes better with ice cream
With 19.000 expert ice cream colleagues and iconic brands like Wall’s, Cornetto and Ben & Jerry’s, loved in 76 countries, we are the world’s largest Ice Cream company leading the industry.
We create iconic ice cream brands that are part of everyday life, bringing moments of joy to millions of people around the world. Everybody loves ice cream. And as the world’s biggest pure‑play ice cream company, we have the scale and ambition to make a real difference.
What truly sets us apart is how we work.
We move fast and keep things simple. We turn ideas into action, trust people to take ownership, and work as one team to win together with integrity. Our culture is high‑performance, collaborative and focused on getting things done.
We’re curious and ready for what’s next. We embrace digital, use data to make better decisions, and keep learning, including how AI can help us work smarter and serve consumers better.
The role This is an opportunity to shape the future of some of the world's most iconic ice cream brands. As Manager, Innovation & Brand Experience, you'll lead the development of breakthrough products, culturally relevant campaigns, and long-term portfolio strategies that drive growth and keep our brands at the center of consumers' lives. Sitting at the intersection of creativity, strategy, and commercial performance, you'll transform consumer and cultural insights into innovations that delight shoppers and deliver profitable growth. From launching the next must-have product to developing social-first campaigns and identifying new strategic partnerships, you'll have a direct impact on brands including Magnum, Breyers, Popsicle, Talenti, and more. This is a highly visible role that partners closely with teams across Canada and North America, offering the opportunity to influence senior stakeholders, shape category strategy, and help define what's next for the ice cream business. If you're energized by building brands, bringing big ideas to life, and turning ambition into action, this role offers an exciting platform to make your mark.
What you'll be responsible for - Leading end-to-end innovation projects, from identifying consumer opportunities through to successful product launches that drive growth and profitability. - Building and executing a compelling innovation pipeline in partnership with cross-functional teams across North America. - Developing social-first advertising campaigns that connect our brands with consumers in relevant, engaging, and culturally meaningful ways. - Turning consumer, category, and marketplace insights into breakthrough product concepts, communication strategies, and brand-building initiatives. - Collaborating with Procurement, Supply Chain, R&D, and Customer Development teams to deliver products and campaigns on time and in full. - Identifying partnership, licensing, and cultural opportunities that strengthen brand relevance and unlock new avenues for growth. - Managing and optimizing A&P investment to maximize marketing effectiveness and business impact. - Monitoring performance, competitive dynamics, and emerging trends to identify opportunities and make recommendations that accelerate growth.
We're looking for someone who Rather than an exhaustive checklist, we're interested in the capabilities and mindset that drive success. · Has experience in brand marketing, innovation, or consumer packaged goods and can confidently operate in a fast-paced, highly collaborative environment.
· Brings strong skills in consumer insight generation, innovation development, strategic thinking, and integrated marketing execution. · Has a track record of influencing diverse stakeholders and leading complex projects across cross-functional teams. · Combines creativity with commercial acumen, balancing bold ideas with strong business outcomes. · Thinks end-to-end and takes ownership for delivering results while continuously raising the bar. · Is comfortable navigating ambiguity, adapting to change, and identifying opportunities in a dynamic environment. · Has strong communication and storytelling skills, with the ability to simplify complexity and inspire action. · Values collaboration, curiosity, accountability, and low-ego ways of working.
What you'll get Alongside meaningful work and strong development, we offer a reward package that typically includes · Market-competitive pay and performance related rewards
· Flexible ways of working
· Support for health, wellbeing and life outside of work
· Time off to rest and recharge
· Ongoing learning and development opportunities
· Exposure to iconic brands, senior leaders, and high-impact projects across North America
· Opportunities to shape products and experiences enjoyed by millions of consumers
· Specific benefits vary by location
Pay: The pay range for this position is $98,200 to $147,200. The Magnum Ice Cream Company (TMICC) takes into consideration a wide range of factors that are utilized in making compensation decisions including, but not limited to, skill sets, experience and training, licensure and certifications, qualifications and education, and other business and organizational needs.
Bonus: This position is bonus eligible.
Long-Term Incentive (LTI): This position is LTI eligible.
Benefits: TMICC employees are eligible to participate in our benefits plan. Should the employee choose to participate, they can choose from a range of benefits to include, but is not limited to, health insurance (including prescription drug, dental, and vision coverage), retirement savings benefits, life insurance and disability benefits, parental leave, sick leave, paid vacation and holidays, as well as access to numerous voluntary benefits. Any coverage for health insurance and retirement benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.
Why join us?
This is a place for people who are passionate about ice cream and are growth obsessed - both for the business and for themselves. People who act like an owner and drive our business end-to-end. People who are driven by success to deliver more than we ever thought we could!
You’ll thrive here if you value an inclusive culture, with low ego and hierarchy - and if you’re excited to continuously learn and challenge how we work, using digital, data, and new thinking to push us forward.
Your career here is shaped by what you deliver, as you work across functions and markets and grow with the business.
Ready to build the future of Ice Cream?
If this sounds like the place where you'd thrive, we'd love to hear from you. Apply online and share your CV. We'll review your application and be in touch with the next steps.
If you are an individual with a disability and require assistance at any time during our recruitment process, please let your Talent Acquisition Partner know.
Additional information
The Magnum Ice Cream Company is an Equal Opportunity Employer. We embrace diversity and are committed to creating an inclusive environment where everyone can do their best work regardless of age, disability, gender identity, race, religion, sexual orientation, or any other protected characteristic.
