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SharpLight Technologies

Marketing Director

Concord, ON, Canada

On-site

Full-time

Within 25 km of Vaughan · About 4.2 km from the city centre

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Job details

Job type: Full-time
Workplace: On-site
Apply by: Apr 13, 2027
Posted: Oct 15, 2026

Original job description

Director of Growth Marketing

Location and details:

Company: SharpLight Technologies
Location: Concord, Ontario, Canada
Workplace: On-site
Employment type: Full-time
Salary: CAD $110,000–$120,000 per year

Job description

SharpLight Technologies is looking for a Director of Growth Marketing to lead our marketing strategy and connect positioning, product marketing, demand generation and brand execution directly to pipeline and revenue.

This is a hands-on leadership role for someone who can set the strategy, align teams and ensure the work gets executed. It may suit an experienced Senior Marketing Manager who is ready to take broader ownership of the full marketing function.

What you’ll own

Develop SharpLight’s overall marketing strategy and priorities.
Define corporate, product and competitive positioning.
Build messaging, segmentation and value propositions for priority audiences.
Lead go-to-market strategy for products, technologies and commercial initiatives.
Align Marketing, Sales, Clinical and Executive Leadership.
Oversee demand generation, content, marketing operations and creative execution.
Establish departmental goals, KPIs, budgets and resource priorities.
Evaluate campaign, pipeline, revenue and marketing ROI performance.
Strengthen sales enablement through messaging, presentations, case studies and competitive intelligence.
Lead and develop the Marketing team.

Current direct reports

Demand Generation Specialist/Manager
Brand & Content Specialist/Manager
Marketing Operations Strategist
Graphic Designer

What we’re looking for

Progressive experience across marketing strategy and execution.
Experience managing or mentoring marketing professionals.
Strong positioning, messaging, product marketing and go-to-market experience.
Understanding of demand generation, digital marketing, content, CRM and marketing automation.
Ability to interpret funnel, campaign, pipeline and revenue data.
Experience managing budgets and evaluating marketing ROI.
Experience supporting a direct sales organization or consultative sales cycle.
Strong communication, prioritization and cross-functional leadership skills.
B2B, healthcare, medical aesthetics, medical devices, technology or another high-consideration sales environment is preferred.
French fluency is a strong asset.

Why SharpLight

SharpLight develops medical-aesthetic technologies used by clinics across North America. This role offers the opportunity to shape how the company is positioned, how products go to market and how Marketing contributes to commercial growth.

Compensation: CAD $110,000–$120,000 per year

Location: Concord, Ontario

Schedule: Full-time, on-site

Apply directly: https://sharplight.com/careers/director-of-growth-marketing/

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More about this job

Responsibilities

Develop and lead the company’s marketing strategy, positioning, messaging, and go-to-market plans, aligning Marketing with Sales, Clinical, and executive teams. Oversee demand generation, content, marketing operations, budgets, performance measurement, sales enablement, and the development of the Marketing team.

Requirements

Candidates should have progressive experience in marketing strategy and execution, including leadership or mentoring experience and strong expertise in positioning, product marketing, go-to-market strategy, and demand generation. They should understand digital marketing, content, CRM, marketing automation, funnel and revenue analytics, budget and ROI management, and consultative or direct sales; experience in B2B, healthcare, medical aesthetics, medical devices, or technology is preferred.

Skills

Marketing Strategy
Marketing Leadership
Positioning
Messaging
Product Marketing
Go-To-Market Strategy
Demand Generation
Digital Marketing
Content Marketing
Marketing Operations
CRM
Marketing Automation
Data Analysis
Budget Management
Marketing ROI
Cross-Functional Leadership

Visa sponsorship

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Keywords

Growth Marketing
Marketing Strategy
Corporate Positioning
Product Positioning
Competitive Positioning
Value Propositions
Market Segmentation
Go-To-Market Strategy
Demand Generation
Digital Marketing
Content Marketing
Marketing Operations
Creative Execution
CRM
Marketing Automation
Campaign Analytics
Funnel Analytics
Pipeline Growth
Revenue Growth
Marketing ROI
Sales Enablement
Competitive Intelligence
Budget Management
B2B Marketing
Medical Aesthetics
Medical Devices
Healthcare Technology
Direct Sales
Consultative Sales

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