We are now looking to recruit a Territory Sales Manager to join our Sales Team working in the GTA West, building relationships through the licensee channels.
If you have previous alcohol sales experience, initiative, drive and the ability to build strong working relationships we look forward to hearing from you!
Responsibilities:
- Seek new opportunities to customize and increase brand exposure through listing extensions, programming, and ad hoc opportunities across licensee accounts.
- Achieve annual company goals and objectives set for the on-premise channel within the assigned territory.
- Execute sales and marketing initiatives, new product launches, enhancing brand awareness and strengthening licensee relationships.
- Discover, secure and develop new licensee markets, effectively gaining new exposure for our brand portfolio in areas/sectors that have lacked coverage.
- Implement quarterly specific programming within licensee accounts designed to drive growth.
- Visit licensee accounts within the assigned territory in accordance with prescribed call frequency and routing guidelines. Identify new distribution opportunities and build partnerships that maximize profitable share and volume through distribution, visibility, and customer service.
- Build, maintain, and provide, as requested, call route plans, field notes, photos, and competitive intelligence.
- Manage assigned budgets and resources in accordance with company guidelines.
- Assist the Distribution Department as required to maintain sales and customer relationships, support corporate initiatives and programs, and provide emergency delivery support when needed.
- Review and analyze key sales data, reports, and performance metrics to identify opportunities, track results, and understand field activity.
- Proactively use and maintain Licensee sales tools to inform and influence customer objectives and performance, including the 8-Week report, CRM, and daily, weekly, and monthly reports.
- Build and maintain strong relationships with bar owners, bar manager and bartenders that are ultimately facilitating our products for consumption with patrons.
- To use every opportunity to build relationships with drinkers and key influencers that result in brand loyalty and repeat purchase.
- To execute corporate and marketing initiatives and leverage them into consumer loyalty and beer sales.
- To effectively manage the given territory, ensuring all administration records and information is current and up to date.
- Attend and participate in various company sales and marketing meetings.
- Maintain a full understanding of the products, history and brand activity.
- To fully understand and comply with the legal and regulatory regulations of the Alcohol and Gaming Commission, appropriate to the province.
- To ensure that timely and accurate expense reports are submitted when due.
You will manage a region within the Greater Toronto Area
The salary range for this position is $72,000 to $78,000 base plus bonus, plus branded vehicle.
AI Disclosure - We do not use Artificial Intelligence in our recruitment/selection process.
Skills and Experience:
- Licensee and/or retail experience is an asset, along with the ability to manage your own time, build strong relationships, and increase sales.
- Detail-oriented problem solver with a fresh-thinking mindset.
- Ability to generate account-based merchandising solutions.
- Takes initiative in pursuing daily objectives.
- Strong organizational and time management skills.
- Ability to work independently and in a team environment.
- Outgoing and personable with the ability to create strong relationships and quickly build rapport.
- Produce monthly reporting and trade highlights.
- Resourceful with an entrepreneurial spirit.
- Valid Driver's G License.
- 3+ years of Licensee and/or Retail experience in the Beverage Alcohol industry considered an asset.
We Offer:
- The opportunity to work for one of Canada’s Best Managed Companies
- Paid training and development, related to area of work
- 12-pack of beer each week
- Competitive pay, and quarterly bonus plan
- Friendly, collaborative environment
- 3 weeks vacation to start with additional day per year to 20 days
- 6 paid wellness days
- Health and Dental Benefits Program
- Employee Assistance Program
- Branded Vehicle
- Cell Phone
- Subsidized Gym Membership
- Epic Parties
Diversity/Equality
Steam Whistle Brewing is an equal opportunity employer and encourages applications from all qualified candidates. We are dedicated to building a diverse workforce. We will accommodate individuals with disabilities throughout the recruitment process. Please advise us of any requirements and we will do our best to meet your needs. Hr@steamwhistle.ca
